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Laden Sie hier unser Firmenprofil als Powerpoint- Präsentation herunter: deutsch oder englisch |
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| Earth Water International |
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Kori Chilibeck started Earth Water International within months of graduating from university. The idea came as an evolution, as Kori traveled to 32 different countries throughout the duration of his schooling. This extensive travel truly opened his eyes to the state the world was in. The defining moment came as Kori was trekking to base camp on Mount Everest. While at approximately 17,000 feet, his group passed an old man carrying a huge bundle on his back. He was in bare feet, torn pants, and a t-shirt. Through an interpreter, they spoke with this man and learnt that he was paid hardly 50 cents per day to carry his load up the trail, which took nearly two weeks. When they asked the man what he was carrying, he said he wasn’t sure, but that he knew he could never afford whatever it was. Upon asking to look inside the bag, Kori discovered that it was cans and cans of Coca-Cola.
Kori realized that either directly or indirectly, some of the world’s largest companies were literally making enormous profits off the backs of the poor, all throughout the world. He thought to himself, why couldn’t a company pay their employees competitive wages and compete on the global stage, while at the end of the day give their profits back to those who need it most. The concept for Earth Water International was born.
Kori did some research and learnt that the lack of clean water is the leading cause of death throughout the world, primarily among children under five years of age. In fact, the world water crisis claims the lives of over 6,000 people every day, which is equivalent to a 747 full of passengers crashing nearly every hour of every day. It wasn’t that a cure needed to be found for something unknown; rather, the answer was to provide clean, fresh drinking water to poverty stricken people worldwide.
The UNHCR is the world’s second largest aid organization, caring for the needs of 33 million refugees in 110 countries. With this in mind, Kori spent months simply trying to earn a meeting with the UN body in order to share his idea. He phoned, faxed, emailed and sent packages. Finally he received an email from Geneva, stating that he’d been granted a ten minute meeting with the office in Ottawa.
The concept behind Earth Water International was to sell bottled water, and donate 100% of the net profits to the UNHCR. These funds would then be used to fund water aid programmes worldwide. Kori cashed in his life savings, sold his bike, borrowed money from his parents, and used the rest of his student loans, in order to make Earth Water International a reality. On October 29th, 2004, Kori sold his first bottle of water. He had one customer in Edmonton on the first day, with local media present for the launch. The next day the phone started to ring, and he had ten customers by the end of the first week.
Kori would deliver water in the morning, and run the company from his university apartment in the afternoon. After six months, Earth Water was being sold from coast to coast in Canada. Kori then met Patrick de Nekker on April 24th, 2006. Preparations for a European launch began, and on July 4th, 2007, Henk Witteveen and Patrick sold their first bottle of Earth Water at Schiphol Airport; Earth Water Europe was born. Within six months, they’d sold more than 500,000 packages, and have just recently made their first donation of 25,000 Euros.
Worldwide, Earth Water International is growing exponentially by the month, and is looking to gain significant market share in the coming years, in order to save millions of lives through water aid. For more information, please visit Earthwater.ca or
download our presentation here.
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